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This is going to be a video about how Smucker's has expanded beyond jams and now exists mostly as a pet food company. It's a interesting video but I've been having trouble with the thumbnail on this one. I think thumbnail 1 better expresses the idea of the video but maybe doesn't look quite as appealing. What do you think? (Both are attached).

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Comments

Anonymous

With a name like Smucker’s, it’s got to be good!

Anonymous

The red is closer to how I always see their products. I had some Smucker’s grape jam on my PBJ for lunch today.

companyman

You're right red it kind of their color. I could never get behind that grape jam though. I tried cherry for the first time about 5 years ago and never looked back.

Jon

I can’t put into words why but I like the green one better

Anonymous

I voted for the first one so there’s more of an idea on what the video is about. Also, I always associated Smuckers with Jelly and Uncrustables so reading that they are mostly a pet food company now is a shock to me

Anonymous

My wife likes the green one but I'd like to hear what you have to say.

Anonymous

It may be just my experience with Smuckers; red feels more natural. Not only is it a more eye-catching color, the visual indicator of switching to pet food may draw more attention.

Anonymous

I voted for green simply because when I saw it my reaction was “Oooh pretty.” So for me it was more eye catching

companyman

Thanks for the advice. There's definitely a few unexpected things like that in the video.

Anonymous

The green one looks nicer and leaves more to the imagination regarding the switch.